Trademark Class 14 for Protecting Watch, Jewellery & Precious Metal Product Brands
If your business deals in watches, artificial jewellery, luxury accessories, or precious metals, your brand should be registered under Trademark Class 14. This class covers timekeeping instruments, personal ornaments, and goods made from or plated with precious materials.
Whether you’re launching a watch brand, selling costume jewellery, or trading in gold and silver products, Trademark Class 14 ensures your intellectual property is protected in a fashion and lifestyle-driven industry.
Let’s break down what’s included in this class, what isn’t, and how to register your brand in the correct trademark class for watches and jewellery.
Understanding Trademark Classification in India
India follows the Nice Classification system, a globally accepted framework that categorizes all goods and services into 45 trademark classes. Classes 1 to 34 cover products, while Classes 35 to 45 apply to services.
Filing your trademark under the correct class is essential to ensure your brand receives full legal protection. If you file under the wrong class, your application may face objections or may not protect your products effectively.
For businesses dealing in watches, jewellery, imitation ornaments, and precious metal goods, Trademark Class 14 is the correct category. Whether you’re selling high-end timepieces or affordable fashion accessories, registering under this class ensures that your brand is safeguarded in the competitive lifestyle and luxury goods space.
What Products Can You Trademark Under Class 14?
Trademark Class 14 covers a wide range of products related to timekeeping (watches, clocks), jewellery, and precious metals. Whether you manufacture luxury items or retail affordable accessories, this class ensures your brand is protected in the lifestyle, fashion, and gifting markets.
Here’s a breakdown of products that fall under Trademark Class 14:
- Watches and timepieces – including smartwatches, wall clocks, wristwatches, pocket watches, and stopwatches
- Jewellery – such as rings, necklaces, earrings, bangles, bracelets, and anklets made of gold, silver, platinum, or other precious materials
- Artificial and imitation jewellery – covered under the same class when used as personal adornments
- Precious metals and their alloys – including unworked or semi-worked gold, silver, and platinum used for crafting ornaments
- Horological instruments and components – like watch movements, watch bands, dials, and hands
- Decorative items made of precious metal – including collectible coins, commemorative medallions, and trinkets
- Cufflinks, tie pins, brooches, and jewellery boxes – when made from or plated with precious metals
If you’re launching a watch label, expanding into fashion accessories, or producing imitation jewellery, this is the right trademark class to register your brand under.
Explore the Complete List of Products Classified Under Trademark Class 14
Use this simplified list to confirm whether your watches, jewellery, or accessories fall under Trademark Class 14.
You can also use the search tool to quickly check if your specific product is included in the official classification.
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Looking for the right trademark class for your product? Check out our detailed article on choosing the appropriate class for trademark registration to identify the best fit for your product.
What Is Not Included in Trademark Class 14?
Although Trademark Class 14 covers a wide variety of watches, jewellery, and precious metal items, some products commonly mistaken for this class actually fall under others. Misclassification can lead to delays or ineffective trademark protection.
Here are product types that do not fall under Class 14, and why:
- Smartwatches with digital functionality, such as fitness trackers or devices with software applications, are classified under the trademark class for electronics and software (Class 9) because they function as electronic gadgets rather than traditional timepieces.
- Jewellery made from non-precious materials used in apparel, like beads sewn into clothing or fashion accessories, may be classified under the trademark class for clothing and fashion items (Class 25), depending on usage and placement.
- Craft supplies or DIY jewellery-making kits, especially those containing plastic or resin components, fall under the trademark class for stationery, craft, and office supplies (Class 16), as they are not finished jewellery items.
- Decorative boxes or packaging, unless made from precious metals, are classified under the trademark class for packaging and household containers (Class 21), because they are utility items, not adornments.
- Jewellery retail or fashion consultancy services fall under the trademark class for business and fashion services (Class 35), since these are service-based offerings rather than physical products.
Determining the exact trademark class for your product can be confusing, especially with overlapping categories. If you’re unsure where your goods fit, our Trademark Class Search tool can simplify the process and guide you to the right classification.
Intellectual Properties You Should Trademark Under Class 14
If you manufacture or sell watches, artificial jewellery, or luxury accessories, protecting your brand under Trademark Class 14 is essential. In fashion and lifestyle categories, your brand identity plays a big role in trust, trend appeal, and customer recognition.
Here’s what you should consider trademarking:
- Company Name – Secure your business identity (e.g., Aura Luxe Accessories Pvt. Ltd.) to prevent misuse in the jewellery or watch industry.
- Brand Name – Trademark your consumer-facing brand (like Titan, Daniel Wellington, or Voylla) across all product ranges.
- Product Line Names – Register product-specific identifiers such as Fastrack Reflex, Sonata Superfibre, or Zaveri Pearls Classic to block imitation.
- Logo or Symbol – Protect the visual branding used on product packaging, labels, and promotional material.
- Slogans or Taglines – Secure phrases like “Timeless by Design” or “Shine Every Day” that help customers associate emotionally with your products.
List of Popular Brands Registered Under Class 14
Several leading brands in the jewellery and watch industry have protected their trademarks under Trademark Class 14 to ensure exclusive rights and prevent imitation.
Here are some well-known examples:
- Titan – India’s largest watch and jewellery brand offering watches under Titan, Sonata, and Fastrack.
- Tanishq – A trusted name in gold, diamond, and platinum jewellery, known for wedding and festive collections.
- Voylla – Specializes in fashion and imitation jewellery for men and women, sold online and offline.
- Zaveri Pearls – Known for ethnic and artificial jewellery widely used for weddings and special occasions.
- Daniel Wellington – A global watch brand recognized for its minimalist designs and interchangeable straps.
- Casio – Registers a range of wristwatches, smartwatches, and horological accessories under this class.
- Timex – Offers affordable yet stylish watches for everyday wear.
- Fossil – Popular for both watches and jewellery, including bracelets and earrings.
These brands rely on Trademark Class 14 to secure their names, logos, and unique product lines in one of the most competitive markets.
Why Register Your Trademark Under Class 14?
Key Benefits for Watch & Jewellery Brands
In the jewellery, watch, and fashion accessory industries, brand identity is everything. Registering your trademark under Class 14 ensures your products stand out in a market where style, trust, and originality matter.
- Protect Your Brand from Copycats
Prevent counterfeit jewellery or imitation watches from diluting your brand’s identity or value. - Own Exclusive Rights to Your Name & Logo
Gain legal control over your brand’s name, design, or slogan across all Class 14 products. - Strengthen Consumer Trust
A registered trademark signals authenticity and credibility—especially important in high-value categories like precious jewellery and timepieces. - Support Business Growth & Franchising
Trademark protection helps you expand your product line or open new stores without risking brand infringement. - Enhance E-commerce & Retail Visibility
Trademark registration improves your chances of approval on marketplaces and makes brand enforcement easier.
If you’ve read this far, you probably have a good idea whether your product falls under Class 4. If it does, now’s the right time to take the next step—register your trademark today with expert guidance from LegalWiz.in.
Still weighing your options? These helpful resources can guide your decision:
- When and why you should trademark a name
- What can be registered as a trademark
- Different types of trademarks in India
- Trademark registration fees and costs in India
- Documents required for trademark registration
10,000+ Brands Trust LegalWiz.in for Trademark Protection
Whether you’re a jewellery designer, watch brand, or accessory manufacturer, LegalWiz.in offers a trusted, affordable way to protect your brand under the right trademark class.
From local imitation jewellery startups to premium watch manufacturers, our experts ensure your application under Trademark Class 14 is filed accurately and efficiently.
With 100% online processing, proactive legal support, and class-specific guidance, LegalWiz.in helps you safeguard your intellectual property—so you can focus on growing your brand with confidence.
Why Choose LegalWiz.in for Your Trademark Registration?
LegalWiz.in makes trademark registration simple, reliable, and tailored to your product category—whether you sell luxury watches, artificial jewellery, or precious metal goods.
- Expert Classification Support – We ensure your products are filed under the correct class, including Trademark Class 14.
- Affordable, Transparent Pricing – Ideal for solo designers, retail brands, or high-volume exporters.
- Complete Online Process – No paperwork. No delays. Just guided, professional trademark support.
- Legal Support at Every Step – From filing to objection handling and beyond, our experts stay with you.
Get Your Trademark Registered Today!
Don’t leave your brand identity unprotected.
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Frequently Asked Questions
Is artificial jewellery also included in Class 14?
Yes, artificial jewellery is protected under the same class as real jewellery, provided it is used for personal adornment.
Are smartwatches part of Trademark Class 14?
No, smartwatches with digital functionality fall under the trademark class for electronics and software (Class 9).
Can I register a brand name before launching my jewellery product?
Yes, you can file under “proposed to be used” status to secure your brand name in advance.
Do jewellery packaging items come under Class 14?
Only if they are made from or plated with precious metals. Otherwise, they fall under household and packaging goods (Class 21).
How long does the trademark registration process take?
Trademark registration in India typically takes 6 months to 2 years, depending on any objections or third-party opposition. For a detailed overview of the process, read our complete guide on trademark registration process in India.
How long is a trademark valid?
In India, a registered trademark is valid for 10 years. You must renew it every 10 years—either within 6 months before or after expiry—to maintain your rights.
What happens if I file in the wrong class?
If you choose the wrong trademark class, your application may still get processed, but your trademark won’t be legally protected for the relevant goods or services. This means others could legally use a similar mark in that correct class, and you wouldn’t have grounds to stop them. Moreover, trademark fees are non-refundable, so you’d have to file a new application in the correct class and pay the fees again.
Can I file a trademark application before launching the product?
Yes, you can file based on intended use. You’ll need to show your bona fide intent to use the mark commercially.

Amisha Shah
Amisha Shah heads content at LegalWiz.in, where she transforms complex legal concepts into clear, actionable insights. With extensive experience in legal, fintech, and business services, she helps startups and enterprises navigate regulatory challenges through engaging, accurate content that empowers informed business decisions.